You’ve branded your venue or company, but have you thought about the branding of your actual events? The patron experience starts before they click purchase and continues past the show date.
This webinar presents ideas for communicating your events’ brand story from start to finish. Rick Dines, from Springfield Contemporary Theatre joins us to talk about finding your niche in the community and building familiarity with your brand through segmenting and special offerings.
In this webinar, you’ll learn how to:
- Start with a vision
- Create a sense of community
- Solicit great talent across the boards
- Nail format and logistics
- Land the execution