There’s no denying it: social media has become one of the most powerful marketing tools in the live music space. Social is the #1 source for referral traffic to websites, even beating out search.
Your live music experiences are born, live and die on social media. Posting info about your shows is a start, but how can you meaningfully engage your fans to help drive loyalty and sales? This Social Media Best Practices Guide explores tips and tricks to help you make the most out of your social media efforts.
In this paper you’ll learn:
- The Do’s and Don’ts of social media promotion
- How to tailor your message and tone for different social channels
- Why mobile must be a critical part of your social strategy
