Below you'll find a list of all posts that have been categorized as “Data”
Changing your ticketing partner is at the very least a hassle and at most disruptive to your business and ticket sales. So, why bother? The only things at stake are your money, reputation and peace of mind. On second thought, the first two are pillars …
Music venue owners are faced with the constant challenge of selling out shows. For many, when a show is selling slowly there’s a temptation to unload inventory through third-party ticket discounters. Can these companies help you sell a few more tickets? Sure, but it comes …
Executive Directors running performing arts organizations are faced with a variety of challenges every day. From curating programming, to staffing the box office, to paying the electrical bills, it seems like a day’s work is never done. Thankfully, once your website is online, you don’t …
Bonnaroo. Coachella. Burning Man. All of the best-known festivals use it. I’m talking about data. Your data is like a crystal ball. Ask questions and data can provide the answers. Which marketing platforms are my patrons most engaged on? How do I keep them coming …
These days most ticket buyers are searching for their next event on their mobile devices. While some abandon ship and finish their purchase on a desktop computer, the mobile experience they have before making that move is a huge part of their decision making process …
Just about every business, regardless of industry, makes decisions largely based on data. This isn’t a new trend, but with so many tools at our fingertips, it’s easier than ever to collect awesome, real-time data that you can actually do something with. While getting data …
We’ve all been to free events — a concert at the city square, movies on a projector at the park, a downtown fair. Most of these events seem relatively straightforward. Patrons just stroll up, have a good time, then go on about their lives. Simple …
There’s no question that music festivals have exploded in popularity. Across the globe, there are over 10,000 music festivals alone. But festivals are for more than just music. You can add 3,000 film festivals and countless others – ranging from tequila and margarita festivals to …
