Roses and chocolate are everywhere and your patrons are officially on the lookout for Valentine’s Day date ideas. You might think that this holiday is all about a romantic dinner but it doesn’t have to stop there. Events can be the unsung hero for any …
2018 Vendini Year in Review
Happy New Year! 2018 was an exciting year at Vendini: We released six brand-new features! We’re really proud of these new tools because they’re already helping our members better market their events and grow their businesses. With product development focused on putting our members first, …
It’s a Hard Knock Life in Live Event Management
How to get past common pain points
As a theater owner or live event manager, you probably find yourself often wondering ‘What’s going to be thrown at me next?’. Anyone in the entertainment business has wondered the same thing, and knows the struggle of missing out on the parts of their job …
Making the Most of “Buy Local” With Smart Technology Choices
As the “buy local” movement continues to gain traction, more consumers are doing their part to support their communities’ home-grown businesses. In fact, local businesses generate 70% more local economic activity per square foot than big-box chains, a sign that consumers are choosing unique, personalized …
Make the Most of Holiday Marketing this Season
This time of year, people are flooded with promotional messaging and choices, but where consumers are more inclined to spend. In this final installment of How to Make the Season Bright, we will provide ideas on how to market your holiday event while helping your …
Put the “Do” In Donations This Season
In part one of this series, we explored nine different ways that your organization can give back to your community. Part two discussed best practices for gift card sales—from creating an easy buyer journey to having a solid marketing plan. Today, we’ll focus on donations …
Giving the Gift of Gift Cards
In part one of this series, we explored nine different ways that your organization can give back to your community. We also looked at how some Vendini members give back to their communities, from the Mystic Theatre opening as a soup kitchen to feed those …
How to Make This Season Bright by Giving Back
The holiday season likely means a lot of things for your organization, including giving back to your community, managing gift card sales, thanking your donors and creating holiday promotions to drive sales. In this four-part series, we’ll explore each of these topics to not only …
Mystery Fan Data: Revenue You’ll Never Know You Lost
What Music Venues Need to Know About Superfans
Music venue owners are faced with the constant challenge of selling out shows. For many, when a show is selling slowly there’s a temptation to unload inventory through third-party ticket discounters. Can these companies help you sell a few more tickets? Sure, but it comes …
The Freakonomics of Fundraising: Part Two
In part one of this story, we uncovered six surprising discoveries about nonprofit fundraising based on a study by the researchers behind “Freakonomics.” Those included California Symphony’s “Once and Done” fundraiser, the power of suggested donation amounts and personalized appeals, and some counterintuitive revelations on …
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